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Posted by Jeff in Marketing

Facebook for Business: Good Idea?

Facebook for Business Facebook was the first competitor to MySpace, and was originally meant for high school and college students. When they realized the student niche was not going to work in their favor to separate them from MySpace as they watched other social networking websites gain popularity–they lifted the student requirement and allowed everyone to join. Now full of applications and other things like MySpace, Facebook fights hard to make itself different from MySpace, and honestly, they are generally the same. Facebook has made some recent changes allowing people to secure a profile name, and many businesses are now marketing with their Facebook fan pages, and advertising to consumers to follow them there. Business Mindset Facebook allows a business to have a profile–it’s own page on the network. With this profile, businesses can showcase photos and videos on their profiles, making it a powerful marketing tool for those who…